Posts Tagged ‘Drift Emporium’

GALLERY> Formula Drift Review in Pictures

Formula Drift at Long Beach is just around the corner. Yes, it is already April again. As the MotorMavens Crew gets ready for another season of tire smoking excitement, we wanted to take a look back on the 2010 season and recap the big moments as well as showcase some of the shots that didn't make it into some of the posts.   Read more...

PERSPECTIVE> Formula Drift Irwindale 2010 Finale

This past weekend, the Formula Drift Season Finale at Irwindale Speedway went by quicker than I could ever have planned. Whether it was the severe lack of sleep, being on the move at all times, nonstop action, or the three hour time difference, I wouldn’t have changed a thing. It all started at 5am EST in Atlanta when I woke up to head to the airport in hopes that I could catch a flight to LA.

Flying standby, which may be cheap, is very risky and can be stressful when flights that were empty the night before, are full in the morning. Luckily, only the first flight out of Atlanta that morning was full and I could hop on the second flight to John Wayne at Santa Ana. If time had not been an issue, I could have arrived much later and taken an easier flight, but since I had to be there by 1:30pm PST to make it to the (all-caps) MANDATORY media meeting, I was starting to stress when I noticed the flights starting to fill up. I’m no stranger to the pre-Formula D stress syndrome though. I almost didn’t make it to this point after all.

Media passes are a hot commodity, and the MotorMavens Crew rolls pretty deep, so actually getting a pass to cover the event for the site was an episode in itself. Even though we're an official Formula D Media Partner, and we have a legitimate high traffic automotive site, Formula D's PR agency didn't want to approve all our media pass requests. I didn't really understand the thinking behind that, but I suppose we did have a lot of photo and video shooters asking for passes!

This being the last round of the year for Formula D, and me traveling all the way out to Irwindale CA from Atlanta GA, I had to do it big. I always like to say ‘go big or go home.’ It’s corny but it’s a great way of seeing things - try it and see where it gets you.   Read more...

GALLERY> The Irwindale Experience

Since I'm new to MotorMavens, most people don't know much background info on me. I was born and raised in the Northwest, so every time I visit California, it becomes a great adventure. The final round in the Formula Drift series was my very first visit to Irwindale. From the hot weather and good looking girls, I could tell I was in for a real treat! Not to mention all the sick cars that California has!

When I arrived at LAX on Thursday, I got my rental car and drove straight into L.A. traffic to get to Irwindale Speedway, working my way though all that traffic while trying to find a good radio station to listen to. I finally arrived at the Speedway about 45 minutes later.

Walking though the pits, watching all the vendors getting set up for the event, I noticed the pit area is so much bigger than the one we have at Evergreen Speedway where Round 5 was held . This was a subtle hint that more vendors and drivers would be attending this event than the one at Evergreen.

Another thing that I noticed was the weather. Seattle summer includes two months of decent heat and sun after which it's back to the infamous rain season that happens to have started a couple of weeks ago. So, even though I caught myself wiping sweat off my forehead every few minutes, I was enjoying every minute of the sun. I wish it was like this in the Northwest.

Fast forward to the opening day of the Final round of Formula Drift. I got there bright and early to start taking photos and meet lots of new people. Since I'm pretty new to MotorMavens, a lot of people didn't know my name or my face. I took that as the perfect opportunity to introduce myself to the locals. The attitude that California people have is really great! Everyone was friendly and awesome to hang out with!   Read more...